Thank you for reaching out to us, the concerned team will reach out to you at the earliest.
Yearn to explore new skills, innovations and experiences in the digital space? Well, then you've arrived at the right place!
If you are looking for a role that is not restrictive, but enables you to look past your job description, you'll find that Kinnect is buzzing with endless growth opportunities.
At Kinnect, we challenge mediocrity and strive towards excellence, every single time.
Responsibilities and Accountabilities:-
· Generate and develop concepts and ideas which meet the requirements of the brief,
· meet client branding standards and are of a consistently high standard.
· Ability to explain supporting rationale for all work.
· Ability to challenge clients / internal teams when appropriate in order to raise the
· agency’s creative offering.
· Attend client presentations or pitch presentations as required.
· Work across all agency teams as appropriate to projects.
· Work with the Client Servicing and Planning teams regarding marketing and creative
· strategies for brand concepts, providing insight and challenging the brief as appropriate.
· Ensure all work is done to agreed deadlines and within budget.
· Establishes tone, character, and messages that will effectively communicate with the
· target audience and fulfill the project objectives.
· To write unique and optimized content for the across a range of subjects. Writes all
· copy, including but not limited to headlines; editorial copy; scripts for audio/video
· recordings; quizzes; questionnaires; Provides substantive editing or rewriting of client-
· supplied copy as necessary.
· Responsible for the proper placement, context and meaning of every word as well as
· the overall message within a creative assignment. Proactively defines and assembles all
· necessary content assets with the Art Director and Producer.
· Works daily with the Producer to ensure all deliverables and deadlines are met within
· budget. Report to Copy Head, Interactions with CD, Copy Head, Producer, Art Director,
· Designers.
Job Title: Sr. Executive – Media Operations
Division: Media
Direct Reporting to: Manager Media Operations
RESPONSIBILITIES
– Setting up and Optimizing Campaigns on Google Ads, Facebook, DV 360, Native Platforms, etc.
– Reporting campaign performance and identifying insights to drive incremental results.
– Strategize jointly with reporting manager and colleagues for campaigns & participate in media planning discussions.
– Drive positive curiosity and a hunger for learning and new ideas through the team
– Initiate and drive case study creation that can be nominated for awards, post completion of noteworthy campaigns
– Train new interns on biddable platforms.
– Sign-off on vendors shortlisted for brands, based on quality standards and budgets
– Negotiate in conversations with clients (when required) in terms of expectations, budgets, timelines and deliverables.
_Build trust with clients
Technical Requirements
– Proficient understanding of Google Ads, Facebook Ads, DV 360, Native Platforms, etc.
– Exposure to Google Analytics, Appsflyer, Similar web, Adobe solutions, etc.
– Ability to decode trends and analytics from data.
– Proficient with the MS Office Software (Power Point, Excel)
– Superior communication and presentation skills
Creative Requirements
– Creative & Strategic thinking
– Up-to-date on creative and market trends
-Gather and evaluate user requirements in collaboration with product managers and engineers
-Illustrate design ideas using storyboards, process flows and sitemaps
-Design graphic user interface elements, like menus, tabs and widgets
-Build page navigation buttons and search fields
-Develop UI mockups and prototypes that clearly illustrate how sites function and look like
-Create original graphic designs (e.g. images, sketches and tables)
-Prepare and present rough drafts to internal teams and key stakeholders
-Identify and troubleshoot UX problems (e.g. responsiveness)
-Conduct layout adjustments based on user feedback
-Adhere to style standards on fonts, colors and images
I. YOUR ROLE
Develop an in-depth understanding of brands assigned, in order to ideate, manage and deliver optimum output in
conjunction with all internal and external teams. Seamlessly communication with all stakeholders and a knack for
creative writing is key to the role.
II. YOUR RESPONSIBILITIES
– Understand brand sentiment, requirements, guidelines and TG
– Reference impactful campaigns, creative ideas that can be adapted
– Effectively execute and manage accounts assigned, jointly strategize for campaigns and take care of end-to-end client
co-ordination
– Manage inter-team and client coordination to ensure deliverables are met
– Communicate seamlessly with clients over calls and at meetings
– Establish an in-depth understanding of each platform and writing innovative/ creative content based on the brand
requirement and consumer insights as per the brand tonality
– Proactively plan for content based on the festive and marketing calendar
– Attend live events, cover the event schedule, prepare content at the event and post the same in real time
– Work on monthly reports, daily JSR generation and ensure the same are sent out on time
- Creating the Influencer Database across categories from Pan India including platforms like Instagram, Facebook, YouTube, Twitter, Tiktok.
- Building Relationship with Existing and New Influencers.
- Working individually on campaign briefs.
- Executing and managing the brand campaigns.
- Negotiating with the Influencers for their commercials.
- Preparing the campaign reports in Excel and PowerPoint.
- Making database of the top Influencers across categories in India.
- Worked closely with Bloggers, Social Media Influencers and Celebrities for creative campaigns.
- Built large community of influencers for various Brands.
- Making lists of Influencers (Bloggers, Instagrammers, You tubers, Twitteratis, and Celebrities etc.) across categories as per the need and requirement of the campaign.
- Managing and executing various Influencer Marketing Campaigns.
- Maintained Campaigns and their payment records.
- Finding Potential Clients and pitching them about our services.
- Doing Cold Callings, Meeting with them and generating leads.
Key Responsibilities-
· Develop and execute influencer marketing strategies and creative campaigns
· Identify and build relationships with prominent influencers and thought leaders
· Attend relevant events for networking and business purposes
· Develop content ideas and write and curate content
· Develop KPI frameworks which meet client business goals
· Project manage influencer marketing campaigns from initial response through to post campaign reporting, including campaign activation and talent content creation
· Take responsibility for campaign budget management to ensure campaign profitability and ensure deadlines and key milestones are met
· Understand the finance processes and ensure team accuracy with client billings and supplier payments
· Lead, motivate & inspire your Exec(s) to develop within their roles
· Research relevant industry experts, competitors, target audience and users
· Brainstorm new, creative approaches to influencer campaigns
· Keep abreast of emerging trends, technologies and influencers
· Pro-actively build strong relationships with client stakeholders and internal teams at all levels to ensure client retention and continued revenue growth
- Maintaining client relationships
- Evaluating client appetite and create upsell / cross selling opportunities
- Build trust with higher level POCs within brand team
- Strategize jointly with other teams for large campaigns
- Engage in smart negotiations with clients (when required) in terms of budgets, timelines and deliverables
- Manage team and client escalations
- Participate in media planning discussions
- Create strategic monthly way-forward plans for brands
- Sign-off on vendors shortlisted for brands, based on quality standards and budgets
- Drive positive curiosity and a hunger for innovative ideas through the team
- Identify team’s training needs and ensure they are addressed
- Conduct knowledge sharing sessions to upskill the team on latest industry trends
- Effectively balance team’s interest and client/work pressure
- Initiate and drive case study creation that can be nominated for awards, post completion of noteworthy campaigns
Job Title: Associate Manager – Media Operations
Division: Media
Direct Reporting to: Account Director
I. YOUR ROLE
Driving business objectives for agency’s clientele through paid marketing activities.
I. YOUR RESPONSIBILITIES
– Monitoring and Auditing Campaigns (and when required executing too) on Google Ads, Facebook, DV 360, Native Platforms, etc.
– Ensuring campaign performance and identifying insights to drive incremental results.
– Collaborate with Account Director, Ad ops specialists and creative & client-servicing teams for campaign planning.
– Drive positive curiosity and a hunger for learning and new ideas through the team.
– Create best practice docs for the ad-operations team.
– Initiate and drive case study creation that can be nominated for awards, post completion of noteworthy campaigns.
– Train new interns and operations team on media platforms.
– Negotiate with vendors shortlisted for brands, based on quality standards and budgets.
– Build trust with client’s POCs and Digital Leads.
– Ability to represent the agency in account reviews and QBRs.
– Assisting the team in pitching for new business.
– Auditing Ad accounts of prospects and identifying opportunities for performance improvement.
II. ABOUT YOU
• Professional / Academic Requirements
– 3-5 years relevant work experience
– A Degree in Engineering, Marketing, Advertising, Communication or another relevant field
• Technical Requirements
– Expert level command over Google Ads, Facebook, DV 360, Native Platforms, etc.
– Exposure to multiple verticals like Ecommerce, BFSI, Realty, Travel, etc.
– Proficient at Google Analytics, Appsflyer, Similar web, Adobe solutions, etc.
– Master of decode trends and analytics from data
– Proficient with the MS Office Software (Power Point, Excel)
– Superior communication and presentation skills
• Creative Requirements
– Creative & Strategic thinking
– Up-to-date on creative and market trends
Job Title: Account Director
Division: Client Servicing
Direct Reporting to: AVP Servicing / Group Head
YOUR ROLE
Support organizational growth by maintaining and growing existing client relationships, along with a team of highly motivated individuals. Client satisfaction, contribution to pitches and conversion of upsells is of prime importance.
YOUR RESPONSIBILITIES
– Maintaining client relationships
– Evaluating client appetite and create upsell / cross selling opportunities
– Build trust with higher level POCs within brand team
– Strategize jointly with other teams for large campaigns
– Engage in smart negotiations with clients (when required) in terms of budgets, timelines and deliverables
– Manage team and client escalations
– Participate in media planning discussions
– Create strategic monthly way-forward plans for brands
– Sign-off on vendors shortlisted for brands, based on quality standards and budgets
– Drive positive curiosity and a hunger for innovative ideas through the team
– Identify team’s training needs and ensure they are addressed
– Conduct knowledge sharing sessions to upskill the team on latest industry trends
– Effectively balance team’s interest and client/work pressure
– Initiate and drive case study creation that can be nominated for awards, post completion of noteworthy campaigns
ABOUT YOU
• Professional / Academic Requirements
– 4 + years relevant work experience
– A Degree in Marketing, Advertising, Communication or another relevant field
– Relevant Post Graduate Degree (Optional)
• Technical Requirement
– Proficient understanding of digital media dynamics and platform analytics
– Good understanding of Web, SEO and Media
– Ability to decode trends and analytics from data
– Ability to understand Business
– Proficient with the MS Office Software (Word, Power Point, Excel)
– Positive negotiation ability
– Excellent communication and presentation skills
• Creative Requirements
– Creative & Strategic thinking
– Ability to crack innovative concepts
– Quick conceptualization of ideas
– A Masters in the Art of Managing people
– Up-to-date on creative and market trends
· Conduct Seo Audits,
· Perform On Page Off Page SEO activities and Report Analysis for given set of clients
· Implementation of SEO strategy which improves organic search ranking
· Perform keyword research in coordination with business objectives Update and send weekly monthly reports
· Ensuring the Monthly POA Commitments are delivered as per expectation Basic SEO technical knowledge - HTML, CSS, JS, Google Analytics, webmaster tools, back- end SEO and various online SEO tools
· Perform SEO analysis and recommendations in coordination with elements and structure of client s website
· Optimize existing website content to get a better result Knowledge of ranking factors and search engine algorithms
· Perform keyword discovery, expansion and optimization
· Brainstorm new and creative growth strategies Keep abreast with white hat and black hat tactics so as not to violate search engine guidelines
· Handling Client Communication/ Reporting
Required Skills
· 1-2 years’ experience in SEO, Digital marketing
· Basic knowledge of various SEO techniques and tools
· Exceptional attention to detail, have average technical and analytical skills.
· Good written and verbal communication skills
· Ability to identify and resolve problems
· Proficient computer skills, including Microsoft Office Suite
Max 20MB file upload. Only .doc,.docx & .pdf accepted
Max 20MB file upload. Only .doc, .docx, .pdf & .ppt accepted
Max 20MB file upload. Only .mkv, .avi , .mp4 , .3gp , .mov , .qt , .avcd , .flv & .swf accepted
Thank You for sending in your resume/portfolio, we'll screen the same and get back to you at the earliest.